Return LabelsCost ManagementCustomer Retention

Return Shipping Labels: A Complete E-commerce Guide

Returns are inevitable in e-commerce. Smart return label strategies can turn refund requests into repeat customer opportunities while minimizing costs.

How do I create a return shipping label?

Create return labels through your shipping platform (ShipWave, ShipStation, etc.), carrier website, or e-commerce platform. Choose "Pay on Scan" labels that only charge when used, or "Prepaid" labels if you want to include them in packages. Most labels cost the same as outbound shipping.

Compare Shipping Rates

Real rates through ShipWave - save up to 54% vs retail

USPS Ground Advantage
Cheapest

Return label 1 lb

$4.502-5 days
UPS Ground

Return label 1 lb

$8.501-5 days
FedEx Ground

Return label 1 lb

$8.751-5 days
USPS Priority Mail

Return label 1 lb

$7.901-3 days

* Prices shown are discounted ShipWave rates. Actual rates vary by exact dimensions, weight, and origin/destination.

Get Your Shipping Rate

Compare rates from multiple carriers and save up to 54% on shipping costs

Get Rate

Minimum 0.1 lb, Maximum 150 lb

Types of Return Labels

Pay-on-scan (POS) labels are only charged when the customer drops off the package and it gets scanned. Perfect for including in packages - you only pay for labels actually used. Available through most shipping platforms.

Prepaid labels are charged immediately when created. Use these when you know a return is happening (customer already requested it). Slightly simpler but you pay whether used or not.

Customer-paid returns put shipping costs on the customer. Acceptable for "changed my mind" returns but damages customer experience. Avoid for defective items.

Return Label Best Practices

Make returns easy: 92% of customers will buy again if returns are easy. Include return instructions and labels in packages or make them instantly accessible online.

Set clear policies: Define return windows (30 days is standard), condition requirements, and who pays shipping. Display policies prominently before purchase.

Process quickly: Issue refunds within 24-48 hours of receiving returns. Fast refunds build trust and encourage future purchases.

Reducing Return Shipping Costs

Offer store credit bonus: "Get 10% extra when you choose store credit instead of refund." Many customers accept, keeping revenue in your ecosystem.

Use economy services: Returns are not urgent. USPS Ground Advantage or UPS Ground saves 40-50% over Priority/Express services.

Consolidate returns: For high-volume returns, set up a returns center that batches and inspects items, reducing per-item handling costs.

Pro Tips to Save More

1

Use Pay-on-Scan Labels

Include return labels in packages without paying unless the customer actually uses them.

2

Make Labels Easy to Access

Provide a self-service portal where customers can generate return labels 24/7.

3

Offer Returnless Refunds for Low-Value Items

If return shipping costs more than the item, just refund and let customers keep it.

4

Analyze Return Reasons

Track why items are returned. "Does not fit" suggests sizing issues to fix with better descriptions.

5

Include Packaging for Returns

Reusable packaging lets customers return in the same box. Eco-friendly and convenient.

6

Consider Return Insurance

For high-value returns, insure shipments to protect against loss or damage.

Frequently Asked Questions

It is your choice. Offering free returns increases conversions and loyalty but costs money. Many retailers offer free returns for defects/errors but charge for "changed my mind" returns.
A label you are only charged for when the customer actually uses it. Include these in packages at no upfront cost. If never scanned, you never pay. Most shipping platforms offer this option.
Match your return policy. If you offer 30-day returns, labels should be valid at least 45 days (giving time for shipping). Most carriers allow 60-90 day validity.
Yes, customers can ship returns themselves. Provide your return address and let them choose their carrier. You will not have tracking unless they share it.
When you create return labels through your shipping platform, tracking is automatic. Use the tracking number to monitor return progress and plan for processing.
If you use pay-on-scan labels, yes - it costs nothing and improves customer experience. For prepaid labels, only generate on request to avoid paying for unused labels.

Partnered with Leading Shipping Companies

We work with all major carriers to bring you the best rates and service options.

FedEx
Save Up to 54%

Fast, reliable overnight and ground shipping

Available Services:

FedEx GroundFedEx ExpressFedEx 2DayFedEx Overnight
UPS
Save Up to 48%

Comprehensive shipping solutions worldwide

Available Services:

UPS GroundUPS Next Day AirUPS 2nd Day AirUPS 3 Day Select
USPS
Save Up to 45%

Affordable shipping to every address in the US

Available Services:

Priority MailPriority Mail ExpressGround AdvantageMedia Mail
DHL
Save Up to 42%

Leading international shipping and logistics

Available Services:

DHL ExpressDHL GroundDHL InternationalDHL eCommerce

Real-Time Rates

Live pricing from all carriers updated continuously for accuracy.

Volume Discounts

The more you ship, the more you save with our tiered pricing.

Customer Support

24/7 support to help with all your shipping questions and needs.

Hear from Our Customers

Join thousands of satisfied customers who are saving money and time with ShipWave.

S

Sarah Johnson

Saved $2,400

Handmade Crafts Co.

"ShipWave has saved us thousands on shipping costs. The interface is so easy to use, and the savings are incredible. Highly recommend!"

M

Mike Chen

Saved $5,600

Tech Gadgets Store

"As an e-commerce business, shipping costs were killing our margins. ShipWave changed everything - we now save 45% on every shipment."

L

Lisa Rodriguez

Saved $1,800

Boutique Fashion

"The rate comparison feature is amazing. I can see all options at once and choose what works best for each customer. Game changer!"

D

David Thompson

Saved $8,200

Home Goods Direct

"Customer service is outstanding and the platform never goes down. We process hundreds of labels weekly without any issues."

50K+
Happy Customers
And growing every day
$2.5M+
Total Savings
Saved by our customers
1M+
Labels Printed
Shipped successfully

Ready to Save on Shipping?

Compare rates from all major carriers and save up to 54% on your next shipment.

Free to use. No account required.